Global Tek Med contracted me for a comprehensive overhaul of their website portfolio. Initially tasked with cleaning and optimizing their entire portfolio, I quickly identified the need for an extensive project due to the state of their websites.
Initial Challenges
Global Tek Med’s portfolio included over 100 websites across several hosting accounts, many of which were infected with malware. Additionally, the websites were built on outdated WordPress themes and plugins, posing significant security and performance risks.
Key Actions and Solutions
Server Cleanup and Optimization:
-
- Conducted a thorough cleanup of all hosting servers to eliminate malware.
- Migrated critical websites to a managed hosting platform to ensure stability and security.
Performance Enhancement:
-
-
- Ensured that the websites were optimized for speed and performance, which was crucial for their paid advertising efforts and exceeded $10,000 monthly.
- Optimized their marketing funnel by using Zapier & Gravity Forms to ensure deliverability to the sales team.
- Worked with on-site UX designer to rebuild the landing pages to perform better.
-
Rebranding and Rebuilding:
-
-
- Rebuilt the entire portfolio on updated WordPress themes and plugins.
- Created a comprehensive digital report detailing the status of all websites, domain names, and servers.
-
Main Website Development:
-
-
- Collaborated with the on-site team to develop the primary Global Tek Med website on the WordPress platform, ensuring it met modern standards.
- Utilized Elementor & WPBakery page builders to design their websites.
- Added WPRocket to all websites to optimize page load.
- Worked with a developer to give them a functioning website-based calculator for the visitor to use
-
Long-Term Commitment and Results for Global Tek Med
Over two years, I rebuilt their entire portfolio and established a full marketing funnel to enhance their digital presence and marketing efforts. This long-term project resulted in a secure, optimized, and high-performing suite of websites for Global Tek Med.
This project demonstrates my ability to handle large-scale website optimization and rebranding projects, ensuring top-notch performance and security for my clients.
